Here are three key tips for managing social media pages while away from home. Perhaps you long to have a job you can perform from your own home, away from the stresses of work. Maybe you long to be able to go away and travel while bringing in a good income. For many local businesses who were once on the outside of town. It was either move to the suburbs or close to the city center to be able to thrive.
But it’s also about balancing those marketing costs with your time and personal life. It may be time for you to consider outsourcing some of the social media posts to another business. There are several businesses online who specialize in managing social media accounts. A quick search of their name will yield several results and likely multiple offers.
Active Social Media Management
It’s best to research and narrow down the number of offers you have before you make any decisions. Ask questions to make sure you understand what they offer. Be cautious of accounts that don’t seem very organized or clearly laid out. You’ll want to know what it is you’re paying for when managing social networking accounts so keep that in mind when you’re assessing the offers.
Ask yourself if you’re willing to take the time to learn how to use these accounts effectively. The reason I stress the need to learn is that the more you can effectively manage your social media pages the more visitors you will get. And the more traffic you have means more potential customers. If you don’t have the time to learn how to effectively manage your social media manager account, I recommend finding someone who does.
Second, consider whether or not you have a marketing plan for the audience you’re trying to reach. Some people will only be interested in what you have to say. Other people may only be interested in the actual content. By planning out a marketing plan you’ll ensure that your audience can find what they want when they do want it. If you don’t have a marketing plan you’ll find yourself quickly overwhelmed by all the traffic you’re getting but no one to speak to!
Finally, my last tip for managing social media pages for school webmasters is to get help. While this is my favourite tip of them all, I must stress that this is only my opinion. My biggest issue was with two social media managers I dealt with. They both made it clear that they didn’t have any training in page management and this was clearly reflected in their functionality. You will be much better served hiring someone who has experience in page management as opposed to someone who claims they know what you need to do!